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Email marketing remains the most lucrative digital marketing initiative. In fact, the return of investment for an email marketing campaign can climb to 4,400%. That estimates to

Email marketing is arguably the best digital marketing strategy around. It offers an easy and affordable way for marketers and businesses to get their products and

Email marketing is the oldest digital marketing strategy, one that continues to stay relevant and effective. It has truly stood the test of time and still provides

Contrary to some opinions, email marketing is not dead but becoming more and more important to businesses. As you will learn from reading this article, they are

There has always been plenty of debate about which email marketing platform is better for different industries, particularly for the ecommerce industry. However, ecommerce is not the

Email use is now nearly ubiquitous. In the United States, more than 90% of adults age 15 to 64 use email, and rates are only slightly lower those over